AI-generated video of celebrities in anti-Kanye shirts spreads online

A Super Bowl commercial from Ye, the rapper formerly known as Kanye West, directed people to his online store, which was selling only one item: a T-shirt with a swastika. 

The stunt drew condemnation, but a video purportedly showing celebrities donning shirts criticizing Ye in response wasn’t authentic. 

The video showed celebrities including actor Scarlett Johansson, comedian Jerry Seinfeld and director Steven Spielberg wearing white T-shirts, each with a graphic that showed a Star of David encapsulated by a single-line graphic of a hand with its middle finger raised and the word “Kanye” underneath. 

“Hava Nagila,” a Jewish folk song traditionally played at weddings, bar and bat mitzvahs, played throughout the video, which ended with text appearing on the screen: “Enough is enough.” 

Social media posts sharing the video were flagged as part of Meta’s efforts to combat false news and misinformation on its News Feed. (Read more about our partnership with Meta, which owns Facebook, Instagram and Threads.)